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Maple Leaf: Building Family Pride

Maple Leaf team at Pride parade in Toronto 2019

Here at Maple Leaf Foods we are proud to stand for growing personally and organizationally, for fostering a collaborative and open environment, and for acting with integrity. Building a diverse and inclusive workplace is a critical component to advancing our collective purpose, vision and living out our company values. We live these values every day and embrace the diversity that our people bring to the workplace. We are committed to creating a culture and environment that enables all our people to flourish. After all, the best teams are, broadly speaking, diverse teams!

Maple Leaf Foods is proud to be a diverse and inclusive workplace, and a proud supporter of the LGBTQ+ community.

Maple Leaf brand marching in Toronto Pride Parade 2019This year, we were honoured and proud to be a sponsor of Pride Toronto as a demonstration of our commitment. About 80 Maple Leaf Foods team members took part in this exciting event by enthusiastically and proudly marching in the parade with our first ever float! We handed out 10,000 buttons along the parade route as everyone enjoyed the beautiful weather and our upbeat playlist with music from throughout the decades. The day was marked with love and kindness, and was a true representation of our strong support of the LGBTQ+ community.

The Maple Leaf brand was also the presenting sponsor for Family Pride—a space at Pride Toronto for families to participate in engaging programming like games, face painting, magic shows, and other performances. We were there raising awareness and driving trial of our Maple Leaf Natural Top Dogs, along with providing family-friendly activities and prize giveaways. We served over 1,700 Natural Top Dogs to happy consumers and had many touching contributions to our interactive art wall that read “Real Proud”.

Check out some of these great photos from the Pride Parade and Family Pride in Toronto!

Maple Leaf brand marching in Toronto Pride Parade 2019

Maple Leaf brand marching in Toronto Pride Parade 2019

Maple Leaf brand at Family Pride in Toronto

Maple Leaf brand at Family Pride in Toronto giving hot dogs

Maple Leaf brand at Family Pride in Toronto - Love makes a family button

Maple Leaf brand at Family Pride in Toronto positive messages

Maple Leaf brand at Family Pride in Toronto Real Proud wall of messages