Our brands:

MusafirTM

Musafir burger

Musafir™ – meaning “traveller” in Hindi, Urdu, Bengali, Persian and Arabic – symbolizes both heritage and discovery. Born from the intersection of authentic South Asian flavours and modern convenience, Musafir™ delivers on growing demand for global flavours and protein.

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A South Asian-inspired, protein-forward brand

For people who love food, the journey never stops.

There’s always something new to discover — whether it’s bold flavours from faraway places or fresh takes on dishes you know and love. Musafir™ was born from this desire to break out of the routine.
 
Musafir™ products highlight two key staples widely used in South Asian cuisine:
– Paneer: fresh, non-aged and non-melting cheese.
– Masala: “spice blend” in Hindi. Consists of a complex mix of spices that plays a part in nearly every South Asian dish.

Flavour is a journey

Musafir™ products showcase authentic South Asian spices, flavours and ingredients in formats that are ready in minutes. Proudly made in Canada, the Musafir™ product range features a diverse line-up of protein sources including paneer cheese, eggs, chickpea flour, and chicken. 

Musafir nuggets

Learn more about Musafir™

Other Brands