Schneiders Partners with DreamWorks Animation to Create the Fiercest Lunch Kits Yet
The special packaging is featured on eight Schneiders® Lunchmate® lunch kits:
•Lunchmate® Turkey Stackers®
•Lunchmate® Ham Stackers®
•Lunchmate® Kielbassa Stackers®
•Lunchmate® Bologna Stackers®
•Lunchmate® Two Cheese Pizza
•Lunchmate® Pepperoni Pizza
•Lunchmate® Nachos Cheese and Salsa
•Lunchmate® Mini Burgers
"We're thrilled to bring the action-packed excitement of Kung Fu Panda 3 to Schneiders Lunchmates," said Lenka McGregor, Marketing Manager. "We've re-designed our packaging with characters from the movie and we're launching a limited-time contest to find Canada's ultimate #lunchmatemaster in true Kung Fu Panda fashion."
To enter the #lunchmatemaster contest, consumers are asked to take a photo of themselves (striking their best kung fu master pose) with one of the limited edition Kung Fu Panda 3-themed Lunchmate® kits, and then upload the photo to Instagram® or Twitter® with the tags #LunchmateMaster #contest.
The winner will receive one (1) prize of a year's supply of Lunchmate® lunch kits available to be won*.
No purchase necessary. Terms and conditions apply. For more details and the official rules, visit: https://www.facebook.com/Lunchmate/
The limited edition packs also feature double the regular Lunchmate Bucks®. Lunchmate Bucks® can be redeemed through the Lunchmate Club® online rewards program http://www.lunchmateclub.com/.
The special edition kits are available for a limited time at all major retail locations across Canada, including Quebec.
*A year's supply of lunch kits is 104 Lunchmate® lunch kit coupons, valued at $312.
Schneiders has been a part of Canadian traditions for more than 125 years. It is the largest packaged meats brand in Canada, offering great tasting and high quality meats, meals and lunch kits. Its signature brands include Schneiders®, Country Naturals®, Blue Ribbon®, Deli Best®, Lunchmate®, Oh Naturel! ® and Olde Fashioned®.
SOURCE Maple Leaf Foods Inc.
Image with caption: "Limited edition lunch kits features characters from the DreamWorks animation film KungFu Panda 3 (CNW Group/Maple Leaf Foods Inc.)". Image available at: http://photos.newswire.ca/images/download/20160525_C8291_PHOTO_EN_699280.jpg
Image with caption: "Limited edition lunch kits features characters from the DreamWorks animation film KungFu Panda 3 (CNW Group/Maple Leaf Foods Inc.)". Image available at: http://photos.newswire.ca/images/download/20160525_C8291_PHOTO_EN_699282.jpg
For further information: Media Contact: Media.Hotline@MapleLeaf.com / 1-888-995-5030