Senior Vice President and General Manager, Poultry
Ben Brooks is Senior Vice President and General Manager, Poultry at Maple Leaf Foods. Mr. Brooks is focused on expanding Maple Leaf’s presence in the value-added chicken and turkey markets, and enhancing the Company’s poultry manufacturing base.
Mr. Brooks joined Maple Leaf Foods in 2004, and was responsible for leading the Pork Network Transformation program from planning through to implementation. In April 2009, he joined the Fresh Poultry team as Vice President, Business Optimization, where he established the optimal organization and processes to drive profitability across the Fresh Poultry value chain. During this period, he was also the business lead for the flagship SAP implementation within the Maple Leaf Consumer Foods function. In March 2011, Mr. Brooks was appointed Vice President, Complexity Management, where he was responsible for leading the Commercial Transformation teams and implementing Project Simplify, a strategic initiative focused on reducing the complexity of product formulations and brands, both at market level and plant level. In January 2014, Mr. Brooks moved to the Poultry business, and in March of that year assumed the role of Senior Vice President and General Manager, Poultry.
Prior to joining Maple Leaf, Mr. Brooks spent 12 years in the automotive industry working for the Ford Motor Company.
Mr. Brooks holds a Bachelor of Arts in Administrative and Commercial Studies from the University of Western Ontario and a Masters of Business Administration from the University of Windsor.