Marketing & Sales

Our Marketing and Sales teams define and execute a world class go-to-market strategy that is specific to the Canadian marketplace, for our industry-leading products. These two teams work closely together, offering opportunities to deepen business leadership experience through cross-functional development.

Our Marketing team champions the creation and innovation of our leading product lines and provides strategic leadership and business planning expertise. The team is the sole architect of our brand and category strategies; incorporating market analytics, consumer insights and industry trends to drive customer excitement, new product development and growth for the organization.

Immersion in Maple Leaf’s Marketing department will provide you with the opportunity to experience the core elements of the discipline, including brand and customer strategy development, category management, consumer insights and analytics, integrated communications and commercial campaign launches.

The Sales teams at Maple Leaf create value for our customers. They build trust based business relationships with our external customers, and work with them in partnership to create mutually beneficial volume and profitability strategies. Our Sales teams represent the largest functional salaried group at Maple Leaf Foods and works in tandem with Marketing to enable the sale of our products domestically and internationally.

As a Maple Leaf Sales employee, you will learn how to excel at developing powerful customer relationships, using the latest market data to support objective decision making and drive sales and increase profit margins. Through cross-functional project exposure, you will learn how all business functions interact to serve our customers.

What’s it like at MLF?

Get the inside story from some of our talented, passionate and driven people!

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Find your Career

Are you ready to start an exciting career with us? Click on the Maple Leaf Career Centre (to the right) to search for an opportunity and send us your resume and/or search for jobs by visiting our LinkedIn page.

LinkedIn Maple Leaf Career Centre

Are you ready to start an exciting career with us? Click on the Maple Leaf Career Centre (to the right) to search for an opportunity and send us your resume and/or search for jobs by visiting our LinkedIn page.